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Deciding what to Outsource in a Home Based Business

Wednesday, April 2 2008

In a home based business, do you do it all? Maybe you're the President, Marketing Manager, Bookkeeper, data entry clerk, and file clerk all rolled into one? If it seems too overwhelming and you feel you don't have a enough time to grow your business, it might be time to take a good look at outsourcing some of the things you do.

Start by making a list of the tasks you do over the course of a month in your home-based business. After you make the list, decide whether the outcome of each task has the potential to contribute to your revenue or not. An example of a revenue producing task would be evaluating new product for a drop ship website. The work you do in that example could have a direct effect on producing more revenue for your business. An example of a non revenue producing task would be balancing your bank account. This is an administrative task that must be done regardless and won't contribute to your revenue one way or another (unless you're a professional bookkeeper and provide that as a service).

Mark each non revenue producing task on your list and presto! Those are the things that can probably be outsourced. They are the things that are taking up your time but are not contributing to your profit levels. In general, it's more beneficial for you to pay someone else to do them so your time will be freed up for the things that focus on your business. By the way, tasks that contribute to business growth (such as business planning) also should potentially contribute to revenue.

You may find things that can contribute to revenue but that aren't worth your time to do. An example would be web design. A good web design will go a long way toward growing your business. But if you don't have those design skills, it can be a long learning curve for you. In that case, it might be best to outsource the project of designing your website.

You'll probably end up with a long list of outsource candidate tasks. There may be too many for you to afford all at once. In that case, prioritize them according to how much time they eat (or how much your hate doing them!). Eventually you will want to end up clearing your plate for you doing those tasks that contribute more directly to the growth of your home based business.

Latest Comments

Outsourcing can definitely save your sanity. One company I used successfully for website or blog help, as well as newsletter design, etc. is elance.com. They are easy on your checking account too! For direct mailings, you can also try using a high school student who wants to make some money part-time. Sandy Reed Soulpreneur Sucess Strategies ...

Comment By: Sandy Reed  |  4/3/08 at 12:39 PM Deciding what to Outsource in a Home Based Business

I only run a small website so i find that outsourcing my tasks would be completely inappropriate since my turnover is only just maiking me a profit. I have started fairly recently though and i do understand what you are saying, it does take so much time to horrible, boring and repetitive tasks. Do you think outsourcing would be worth the investment in the way that i can spend more time focusing on my home business growth?

Comment By: Daniel Morgan  |  4/3/08 at 1:12 PM Deciding what to Outsource in a Home Based Business

Sandy that's a great idea for tasks like mass mailing - local high school kids. And these days, they can often do more advanced work such as lightcomputer programming and web design. Daniel, only you can decide if outsourcing costs too much. The key questions to ask would be how much time can you free up by outsourcing "x" and would that be enough time to help you add value to your business in other ways.

Comment By: Frank Ross  |  4/3/08 at 1:59 PM Deciding what to Outsource in a Home Based Business

Daniel, outsourcing isn't as expensive as you may think. Speaking as a Virtual Assistant, our rates vary from small tasks to large projects. My answer to you is YES it is worth it if you are finding yourself 'wasting' time on repetitive tasks. Frank, thank you for exposing the outsourcing options for small businesses. There just isn't enough exposure to this idea!

Comment By: Chantal Livingstone  |  4/11/08 at 1:49 PM Deciding what to Outsource in a Home Based Business

This article is really helpful. I know what it can be like to decipher IT jargon or even attempt to use some of the programs to design your own website or logo. After doing some research I found a low cost and easy site to use. Most of the individuals are based in China, but I was surprised about how many of them speak Enlgish and the quality of the work is good as well. If you're worried about payment the site mytino.com uses an escrow payment service so you can be sure you will have the work completed before you pay. Also I found it useful that I could set the price that fit my budget and because you are dealing with a Chinese economy, you benefit from having lower costs.

Comment By: Paul  |  4/17/08 at 11:33 PM Deciding what to Outsource in a Home Based Business
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