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Former Lands' End Chief Named CEO of Struggling Tommy Hilfiger.

By Nancy Dillon, Daily News, New York Knight Ridder/Tribune Business News

Aug. 5--Tommy Hilfiger, famous for landing his red white and blue clothes on country club greens and urban black tops, tapped ex-Lands' End chief David Dyer as the new CEO of his struggling company.

Dyer, 53, is best known for doubling profits at Lands' End before selling the company to Sears for $1.9 billion last year. Before that, he consulted for J. Crew and worked 17 years at Federated's Florida chain, Burdines.

Dyer's appointment, capping a 10-month search, comes a

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