Don't Waste Your Customers' Time
Yesterday I was meeting a friend to take in a matinee, and -- traffic being better than I expected -- I arrived 15 minutes early at the shopping center where the theater is located. I had on my Christmas shopping list emergency cellphone power supplies for my nieces and nephews. There was a Best Buy across the way from the theater. Could I get in there on a busy December Saturday and score this purchase inside of 15 minutes? I doubted it but decided to give it a try. I walked into Best Buy and couldn't spot the sign for


