Business Plan - Food Distributor

Food Distributor

FICTIONAL BUSINESS PLAN
COMMERCIAL FOODS, INC.

3003 Avondale Ave.
Knoxville, TN 37920

October 31, 1992

This plan demonstrates how a partnership can have a positive impact on a new business. It demonstrates how two individuals can carve a niche in the specialty foods market by offering gourmet foods to upscale restaurants and fine hotels. This plan is fictional and has not been used to gain funding from a bank or other lending institution.

• STATEMENT OF PURPOSE
• DESCRIPTION OF THE BUSINESS
• MANAGEMENT
• PERSONNEL
• LOCATION
• PRODUCTS AND SERVICES
• THE MARKET
• COMPETITION
• SUMMARY
• INCOME STATEMENT
• FINANCIAL STATEMENTS
• STATEMENT OF PURPOSE

Commercial Foods, Inc. seeks a loan of $75,000 to establish a new business. This sum, together with $5,000 equity investment by the principals, will be used as follows:

DESCRIPTION OF THE BUSINESS

Commercial Foods, Inc. will be a distributor of specialty food service products to hotels and upscale restaurants in the geographical area of a 50 mile radius of Knoxville. Richard Roberts will direct the sales effort and John Williams will manage the warehouse operation and the office. One delivery truck will be used initially with a second truck added in the third year.

We expect to begin operation of the business within 30 days after securing the requested financing.

MANAGEMENT

A. Richard Roberts is a native of Memphis, Tennessee. He is a graduate of Memphis State University with a Bachelor's degree from the School of Business. After graduation, he worked for a major manufacturer of specialty food service products as a detail sales person for five years, and, for the past three years, he has served as a product sales manager for this firm.

B. John Williams is a native of Nashville, Tennessee. He holds a B.S. Degree in Food Technology from the University of Tennessee. His career includes....