Management Consulting Firm

BUSINESS PLAN

SALMON & SALMON

38260 Lake Superior Dr., Ste. 222
Philadelphia, PA 35008

This business plan is for a management consulting firm which intends to operate as a virtual corporation. This will allow the firm to engage independent contractors with various skills and experience to meet the changing needs of their clientele.

• EXECUTIVE SUMMARY
• OBJECTIVES
• PRESENT SITUATION
• MANAGEMENT
• SERVICE DESCRIPTION
• MARKET ANALYSIS
• MARKETING STRATEGY
• FINANCIAL INFORMATION
• AMERICAN CONSULTANTS LEAGUE CODE OF ETHICS

EXECUTIVE SUMMARY

Salmon & Salmon (S&S) is a privately owned for profit management consulting business, and a sole proprietorship. Consulting services are concentrated primarily in the services industry focusing on industrial, commercial, and governmental products in the Washington, D.C. metropolitan area.

Mission

Salmon & Salmon formulate strategies and facilitate change to clarify client objectives and goals. They provide a quantitative measurement of change based upon analysis integrity and special expertise.

Long Range Vision

Our primary service in five years will continue to be management consulting services. Our primary market will include industrial, commercial, trade, professional associations, political organizations and advocacy groups. Our competitive position will be as a niche specialist and virtual corporation that can easily adapt to rapid changes in the marketplace. Total sales will exceed $100,000 and administrative services will be out-sourced.

Core Values

Salmon & Salmon believe:

• Integrity and honesty guide all phases of the client and consultant relationship from the exploratory meeting to final delivery.
• Special expertise insures our clients attain cost effective, results oriented solutions.
• Excellence is the hallmark in all of our business associations with suppliers, independent consultants and most importantly our clients.

Management

Salmon & Salmon is a member in good standing with the American Consultants League and subscribes to their Code of Ethics. Our management team consists of the principal and owner, Pinky L. Salmon.

OBJECTIVES

The primary objectives of our organization are:

• To satisfy a market need to offer a full-time consulting product.
• To develop a client base requiring a team effort, versus a sole practitioner, to satisfy client requirements.

Business Goals

Compared to past performance offering strategy formulation and business planning in the consulting industry, we intend to form a virtual corporation whereby skilled consultants will match performance expectations to industry realities. As a virtual corporation, other sole practitioners can be brought onto a project as independent contractors, thereby preserving the consultant's desire to maintain independence.

Rationale

Considering our experience within the marketplace, we believe our clients demand more diverse services, especially small to medium size businesses. These companies typically do not have the financial resources to hire full-time professional staffs. They frequently look to