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FFA's 4th Annual Best New Product Awards

HEADNOTE

Eggo Waf-falls and Tombstone Mexican Style Pizza top our annual lists of best nationally distributed and best regionally available new products.

Retail executives polled by Frozen Food Age named Eggo Waf-fulls

and Tombstone Mexican Style Pizza the best new frozen products introduced over the last 12 months.

More than 150 buyers, category managers, and top retail executives cast nearly 2,400 votes for 166 nationally and regionally distributed new frozen items. In both categories, the top 10 items took more than a third of the total votes, the top 20 more than half.

Several patterns were evident in the balloting. Buyers remain high on bowl meals, voting Uncle Ben's into the top new product ranks for the third straight year, this time for its Mini Bowl and Super Bowl line extensions. (In this year's voting, multiple extensions, or new flavors, of existing products were combined as a single entry.) Marie Callender's and Kid Cuisine bowl items, both from ConAgra, were also ranked by retailers in the regional top 10, as were King's Hawaiian's new Almond, Mandarin Orange, and Szechwan chicken bowl flavors.

In addition, make sure to read these articles:

  • CSNews Knows Teens and Hot New Products
    • Lava Bar wins Teen People Trendspotters Grand Prize and CSNews Best New Product Award.
  • The Top National New Frozen Product Awards
    • The readers of Frozen Food Age have selected the Top New National Frozen Products and the Top New Regional Frozen Products in the migazine's ninth ......
  • FFA's 6th Annual BEST NEW Product Awards
    • HEADNOTE Buyers named Hot Pockets and Cool Atkins Endulge desserts as top National and Regional new introductions in this year's poll. IMAGE PHOTOGRAPH 1 Convenience ......
  • Frozen pie and cake makers gear up for the big...
    • Americans love cakes and pies, and are finding lots of what they love in the frozen food cases.
  • New Campaigns
    • Car Insurance Salesmen Come Out of the Cave ......
  • What a crock
    • Traditional home-style fare needn't take a lot of effort, thanks to Marie Callender's Crock-Pot Meals and Soups.
  • Commentary
    • We've gotten really good at inventing merchandising programs for frozen meal solutions that would make Rube Goldberg blush. You know, promote frozen waffles in the ......
  • FLASH! FROZEN
    • Paulucci International has purchased Arden International Kitchens (Lakeville, Minn.) from Schreiber Foods for an undisclosed sum. The company will remain a separate entity, but will ......
  • Hartman To Roll Mimi's Into Utah
    • Mimi's Cafe has hired Tom Hartman, a 22-year veteran of Marie Callender's, to spearhead the upscale family chain's expansion into Utah.
  • Getting close to customers guides Corporate Svcs.
    • om Mulligan, pres. of Sodexho's Corporate Svcs. Div.—and any one of his 33,000 division employees involved in providing a myriad of innovative customer services—will tell ......
  • Congratulations to everyone!
    • Ben's into the top new product ranks for the third straight year, this time for its Mini Bowl and Super Bowl line extensions. (In this ......
  • French Toast In The 'Hood
    • French Toast gets a new, streetwise image in a TV and print campaign set to break next month from Needleman Pilla Advertising, New ......
  • ADVISORY/Phillip Ratner Named to Head...
    • Business Editors ADVISORY...for Monday (July 30) NOTE TO EDITORS: Multimedia Assets Available With This Story Include Logos, Photos, Text News Releases --(BUSINESS WIRE) Marie Callender ......
  • Dinners/Entrées Lines Blur as HMR Confusion Reigns
    • Here's the topline: The Nestlé juggernaut is showing no signs of slowing down. Swanson and Weight Watchers are battling back. ConAgra's Banquet and Healthy Choice ......
  • Murry's French Toast Pops up with 139% Sales Gain
    • ast year was absolute gangbusters for a line of French toast items from Murry's, Inc., Upper Marlboro, Md.
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