Ten Questions to Ask When Writing a Business Plan Competitive Analysis

5. Is there a segment of the market that my competitors are overlooking? This could provide a potential niche market for you.

6. Are there services that

7. How much of a market share can I anticipate?

8. Am I pricing goods or services competitively in regards to my competition? Make sure to explain why you are able to price higher or lower than your competition. Undercutting competition with price is not always favorable.

9. Do I have the finances required to build a business in a competitive market? The more competition you have, the longer it may take to become established in the market.

10. What is my competitive advantage?

Read "Twelve Tips for Doing Competitive Analysis" and "Make Your Competitive Analysis Stand Out in Your Business Plan" for more ideas on this subject.