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New Campaigns.(Advertising)(Brief Article)

Publication: B to B
Date: Monday, July 11 2005

Infineon Technologies

"What Do You Think?''

Agency: DeCarolis Design and Marketing, San Jose, Calif. Target audience: Senior managers and design engineers at electronic manufacturing companies Campaign objective: Raise awareness and preference for Infineon Technologies North America, a semiconductor manufacturer Media placement: Print (EDN, EETimes, Electronic Business, Electronic Design, Electronic Supply & Manufacturing); online (EETimes.com, EDN.com, Elecdesign.com, my-ESM.com, eeProductCenter.com) Budget: Undisclosed

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