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Loan Promo Tied To Charities Drives Volume To Calif. CU.(Brief Article)

By Bartlett, Michael
Publication: Credit Union Journal
Date: Monday, January 13 2003

Michael Duffy, president and CEO of Financial Center Credit Union, got to play Santa Claus on Christmas Eve-handing out checks to four charities in this inland port city in the San Joaquin Valley on Dec. 24.

"I didn't wear a Santa suit, but perhaps I should have," he said.

Financial Center raised more than $22,000 by setting aside $2.50 for each $1,000 in loans it wrote from Nov. 15 to Dec. 24. The CU's members designated which of four charities would receive the donation generated by their loans. If a member did not make a choice, the money was split eve

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