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Back to the future--with highly visible branch banking: videoconferencing technology has been...

By Luff, David
Publication: Journal of Banking and Financial Services
Date: Wednesday, June 1 2005

When the perceived value of the retail branch network was widely disputed in the 1990s, branch banking went into full retreat. The Australian Prudential Regulation Authority (APRA) revealed that one-third of all available bank branches closed their doors in Australia between 1993 and 2001. Since 2002, however, this trend has been reversed--with more branches being opened than closed--as banks have had a change of heart.

Visual communication, or videoconferencing technology has been one of the key technologies underpinning this transformation. This technology is now eme

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Back to the future--with highly visible branch banking: videoconferencing technology has been...

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