Associated Banc-Corp CEO's Investor Presentation to be Webcast, Available by Phone.

Business Editors

GREEN BAY, Wis.--(BUSINESS WIRE)--Nov. 9, 2002

Associated Banc-Corp (NASDAQ:ASBC) President and CEO Robert Gallagher will present an update on the company at an investors' conference sponsored by the investment firm Sandler O'Neill & Partners on Nov. 13.

Gallagher's remarks are scheduled for 7:20 a.m. CST on the 13th. The Webcast features real-time audio, video and accompanying PowerPoint slides. Participation requires pre-registration.

Go to www.AssociatedBank.com/AboutAssociated/InvestorRelations/ to participate. This link will be active after 10 a.m. CST on Monday, Nov. 11. Gallagher's presentation will be in "Session 2." An archived version of the presentation will be available starting Nov. 15 and for 30 days following the event.

To hear the presentation by telephone, simply call 800-239-8730 around 7:15 a.m. CST on Nov. 13. Reference the "Sandler O'Neill Conference" and indicate Session 2.

Associated Banc-Corp, headquartered in Green Bay, Wis., is a diversified multibank holding company with $15 billion in total assets. Associated serves individuals and small and large businesses with a full array of deposit, lending and wealth management services through more than 200 banking locations across Wisconsin, Illinois and Minnesota. More information about Associated is available at www.AssociatedBank.com.