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Ten Tips for Increasing Sales on eBay

Whether you're a brand-new eBayer or an old hand, these 10 tips can help increase interest in your auctions and can translate into more sales.

1. Accept multiple payment options.

The more payment methods you accept, the more likely you are to find a buyer. The question is whether or not you want that buyer. There are plenty of above-board buyers who prefer to pay with money orders and cashier’s checks but there are also fraudulent buyers who will attempt to pay with fake money orders. You must decide how much risk you are willing to accept.

2. Take good pictures. Buyers want to see the items they are interested in purchasing. Make sure the pictures are clear and close-up. Use natural or ambient lighting and a neutral background.

3. Write detailed, compelling descriptions. Include any and all identifying characteristics and features, including the item’s condition, when it was made, and any flaws. Try to anticipate questions potential buyers may ask and address them in your descriptions.


Create a Personal Note for Good Customer Service
Interview with Jim Logan, AllBusiness.com's marketing advisor.