Advertising Age

11. Media Morph: Filling up empty domains.(Digital)(Brief article)
Byline: abbey klaassen The issue: "Domain parking'' has long been a dirty phrase in the web-marketing industry. Companies buy up commonly misspelled or generic domains, ...
(PREMIUM PERIODICAL ARTICLE)

12. THIS 23-YEAR-OLD HAS GOOGLE SWEATING; Mark Zuckerberg's Facebook offers...
Byline: ABBEY KLAASSEN aklaassen@adage.com What's the only company that scares Google? Facebook. Just as Google has become what some people call the operating system for ...
(PREMIUM PERIODICAL ARTICLE)

13. Second Life losing lock on virtual-site marketing; As users and brands head...
Byline: ANDREW HAMPP ahampp@adage.com if you want to take your brand virtual, you don't need to get a Second Life. In fact, the virtual world, ...
(PREMIUM PERIODICAL ARTICLE)

14. Witness to history: U.S. reclaims wiener-wolfin' title.(Adages)
Byline: Ken Wheaton We here at Adages take Independence Day very seriously. We eat lots of charred meat, drink domestic beer, shoot off illegal fireworks ...
(PREMIUM PERIODICAL ARTICLE)

15. what you missed.(News)(Brief article)
The Big Three automakers continue to see sales declines as Toyota Motor Corp. keeps inching up. General Motors Corp.'s U.S. sales dropped 21.3% in June ...
(PREMIUM PERIODICAL ARTICLE)

16. State Farm looks to update image- but agent spokesman is here to stay; Q&A:...
Byline: MYA FRAZIER mfrazier@adage.com state farm's advertising account has stayed with the same ad agency, Omnicom Group's DDB, Chicago, for 65 years. The tagline "Like ...
(PREMIUM PERIODICAL ARTICLE)

17. NBC experiment doesn't solve the DVR dilemma.(MediaWorks)(National...
Byline: Brian Steinberg The latest network attempt to prove the DVR is the advertiser's friend sounds like it comes out of the 1971 movie "A ...
(PREMIUM PERIODICAL ARTICLE)

18. Forget going upscale-Wal-Mart should serve needs of poor, seniors.(Column)
Byline: Rance Crain two disparate events-the subprime-mortgage debacle and the children's food showdown-could provide welcome relief for beleaguered Wal-Mart. The company everyone (except its loyal ...
(PREMIUM PERIODICAL ARTICLE)

19. Hong Kong no longer only portal to China for global marketers; Territory...
Byline: NORMANDY MADDEN nmadden@adage.com [hong kong] Ten years after the handover of Hong Kong to Chinese rule from British, Hong Kong is thriving but is ...
(PREMIUM PERIODICAL ARTICLE)

20. HOW YOU TOO CAN WIN A GRAND PRIX (OR THREE); Unilever CMO explains the keys...
Byline: JACK NEFF jneff@adage.com [london] Unilever and its agencies were once "a bit like a married couple who had great sex,'' says Chief Marketing Officer ...
(PREMIUM PERIODICAL ARTICLE)