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Issue Date: 09/01/2007

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1. Obituary : One of Those Blighters Bob Rising passed away peacefully in the arms of his wife Clare on July 30. He was 75. Bob started life in pre-war England where ... (PERIODICAL ARTICLE) 2. Ad Naus : ABs take their own grass to France When the All Blacks headed to France they had some special cargo on board - their very own piece of New Zealand earth. At a ... (PERIODICAL ARTICLE) 3. Interactive Bytes : All together now ...; Conference manager Fei Bian Goh... We're all aware that there's a massive fundamental shift under way affecting different industries simultaneously. We know the internet is enabling the convergence of entertainment, ... (PERIODICAL ARTICLE) 4. In Translation : Web Mines : Narrow but deep Apparently there are over 6000 active blogs in Auckland alone. And, as like most things in life, as volume increases, quality suffers. Reading some people's ... (PERIODICAL ARTICLE) 5. Production : Show me the money; As smaller budgets and the internet affect... In a rapidly changing communications world, production companies are having to adapt. As Wanted managing director Blu Steven, talking about TVC production, puts it, "nowadays ... (PERIODICAL ARTICLE) 6. Post : Bigger, Better, Faster, More; Graham Medcalf discovers that the race... "It's an arms race," says Patrick McAteer, business manager of Oktobor. And one the post-production facility had been in danger of losing in the fallout ... (PERIODICAL ARTICLE) 7. The Front Page : good news for the bad times Sanitarium, Nutricia, Contact, GlaxoSmithKline and Mattel are the latest in a long history of companies turning to newspapers in times of trouble. Whether it's product ... (PERIODICAL ARTICLE) 8. Copy School : Rescuing the write stuff; In June, the Australasian Writers &... As the advertising business has evolved with digital media, the craft of copywriting has fallen by the wayside, says Talbot. "The result," he says, "is ... (PERIODICAL ARTICLE) 9. Make an ad Competition : And make it snappy A smart print ad from G2's Mari Pettersson is the clear winner of our 2007 competition. Her simple execution, using a Getty image, pushes all ... (PERIODICAL ARTICLE) 10. The Print Landscape : The great print challenge; It's a digital world, and... Newspapers Although NZ lags well behind the rest of the world, online advertising is growing rapidly. While accounting for just 2.9%* of total adspend, online ... (PERIODICAL ARTICLE)
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