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VIDEO: Direct Mailing - Close the Loop
Watch an interview with Patricia Block, a marketing professional with San Francisco-based Meridian Builders and Developers.
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Potential Yahoo Acquisition Shines Light on Search Engine Marketing Whatever happens with Microsoft, Yahoo and Google, your company can't afford to ignore the power of search engine ... (BLOG POST) How Can I Boost My In-Store Marketing Strategy? Get customers to buy more. (ANSWER ARTICLE) Christiania Turns to Night Agency NEW YORK Christiania Vodka has hired the Night Agency here for digital marketing chores. The brand is currently ... (PERIODICAL ARTICLE) Rapp Returns to Agency Fold With Engauge CHICAGO Direct marketer Stan Rapp has returned to the agency business as chairman of a consortium called Engauge, ... (PERIODICAL ARTICLE) Credit Policy Basics Whether you're just starting to extend credit or you've got a bit of experience and are looking to ... (PERIODICAL ARTICLE) Business Brokers Employ Unsavory Marketing Tactics The main marketing message of many business brokers and M&A firms is: “We Have a Buyer for Your ... (BLOG POST) Optimize Your Online Reputation What is a small business owner or marketer to do when blogs or other publishing platforms start to ... (BLOG POST) How to Get Top Search Engine Rankings My work focuses a little on getting new customers and a lot on getting them to come back. (BLOG POST) $4.5 Bil. Dell Goes to WPP BOSTON Computer giant Dell said it has tapped WPP Group for global marketing services chores. London-based WPP prevailed ... (PERIODICAL ARTICLE) Where Are All My Prospects? Seven Creative Ways To Attract More Prospects... I was recently asked what the top five things businesses as well as salespeople can do to attract ... (BLOG POST) Carnival Eyes Consultants for Review NEW YORK Carnival Cruise Lines is interviewing prospective consultants to manage its marketing services review and hopes to ... (PERIODICAL ARTICLE) Carnival Taps Ark to Helm Review NEW YORK Carnival Cruise Lines has hired Ark Advisors to manage its marketing services review, Carnival said today. (PERIODICAL ARTICLE) Aegis Scoops Up Ad Server Bluestreak NEW YORK Aegis Group continued its series of digital acquisitions with the purchase of small ad server Bluestreak. (PERIODICAL ARTICLE) Beyonce's Malaysian Debut Axed Beyonce's Nov. 1 Kuala Lumpur concert has been cancelled following protests by local Muslim groups and what industry ... (PERIODICAL ARTICLE) Marketers Warm Up to Social Media NEW YORK Advertisers are increasingly willing to try social marketing, with growing plans to tap user-generated content, blogs ... (PERIODICAL ARTICLE) Study: Marketing, IT Must Mesh SAN FRANCISCO The marketing and IT departments of most corporations are worlds apart, but the two groups must ... (PERIODICAL ARTICLE) Y&R Adds Pony LOS ANGELES Pony apparel has named WPP Group's Y&R Brands to handle the relaunch of its recently moribund ... (PERIODICAL ARTICLE) Teaching Today's Employees Requires a New Approach In the not-so-olden days, education came in one form -- a teacher and a classroom. Whether learners were ... (PERIODICAL ARTICLE) Help with Outsourcing for a Home Based Business Teamwork is essential in any business. But if you're too small to hire employees for your team, then ... (BLOG POST) OgilvyAction Names Managing Partner NEW YORK OgilvyAction, the WPP Group activation services unit, has named Ian Thomas evp, managing partner. Thomas, who ... (PERIODICAL ARTICLE)
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