Use a Web Hosting Service for Your Business Site

But is that possible if you don't have the technical background in Web stuff? Is it even affordable -- all that equipment and software and access to the Internet?

Yes, it's possible for you to set up and run your own small-business Web site, even if you don't know a word of tech jargon or own a Web server. And it's affordable -- even cheap!

The trick is to sign up for a Web hosting service such as the ones offered by Yahoo, AOL, GoDaddy, Microsoft, or one of a thousand other companies.

It will cost you anywhere from five to twenty bucks a month. Don't worry if you don't know Web programming, because they've got templates and menu-driven selections for every inch of your site.

If by some stroke of dumb luck your Web business unexpectedly takes off and starts generating lots of money, you can do various amounts of customization of your site to make the most of your opportunity. And, of course, hire experts once you reach a certain point.

In this AllBusiness Guide, we'll give you the rundown on how it works, who the best-known Web hosting services are, and what you get for your money. With this orientation under your belt, you'll be ready to sign up and set up your own business Web site.