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Internet Marketing: Why Web Analytics Are Important

Interview with Lee Odden, AllBusiness.com's Internet marketing advisor.

Latest Posts

sfishman_80[1]
Attention Franchise Owners: The Media Really Does Want to Hear from You  - 
Sherri Fishman
September 2
Yes, these local reporters, editors, and TV producers want to hear from you. More ...
business.gov_80
Getting Started in State & Local Government Contractin​g – A Small Business 101  - 
Caron Beesley
September 2
While the U.S. federal government remains the largest buyer of goods and services in ...
Tim Devaney and Tom Stein_80
It’s Your Fault!  - 
Tim Devaney and Tom Stein
September 2
How do you get ahead in business? First fix your flaws, then build on ...
ney grant_80
M&A Fever?  - 
Ney Grant
September 1
August 2010 saw such an increase in corporate M&A activity that some analysts are ...
rebecca mazin_80
Should You Extend That Probationary Period?  - 
Rebecca Mazin
September 1
Cut your losses before the few more weeks becomes six months of poor results ...
paul mccord_80
3 Steps to Getting High Quality Referrals From Your Clients  - 
Paul McCord
September 1
Just asking for referrals won't get you the referrals you want. Implement these steps ...
tj mucue_80
Mongoose Metrics Provides Call Tracking for Phone and Pay-Per-Click  - 
TJ McCue
September 1
Mongoose Metrics provides Call Tracking for small businesses. It is one of the first ...
lynette denike_80
What's Your Credit Style?  - 
Lynette DeNike
September 1
These credit styles span ages, regions, and income levels. They reflect unique credit behavior ...
susan davis_80
Business EQ: The Importance of Resilience  - 
Susan Davis
September 1
Resilience is part of what makes us able to keep going in the face ...
miranda marquit_80
Debit or Deposit: My Big Money Mess  - 
Miranda Marquit
September 1
I entered a debit as a deposit in my personal finance software. But financial ...
stephen key_80
LIGHTS CAMERA ACTION - Part 3  - 
Stephen Key
September 1
We got into San Jose late that night, but that was no excuse not ...
david eichler_80
Are You a Leader or Has the Economy Turned You into a Boss?  - 
David Eichler
September 1
Only corporate cowards plant themselves behind their desks, delegating with disregard.
ken walker_80
Garmin’s New Nuvi – Wow!  - 
Ken Walker
September 1
The Garmin 3700 series is the first device I’ve seen in years that is ...
kathy murdock_80
September's Challenge: Saving Money During National Coupon Month  - 
Kathy Murdock
September 1
A challenge for National Coupon Month -- how much can you save at the ...
kathy murdock_80
September's Challenge: Saving Money During National Coupon Month  - 
Kathy Murdock
September 1
A challenge for National Coupon Month -- how much can you save at the ...
jack rossin_80
Stand Like Arnold  - 
Jack Rossin
September 1
If you can have your audience believe you are confident about whatever you are ...
john foley_80
A Cheesy Answer to a Gouda Question for Starbucks  - 
John Foley
August 31
Just like all the other signage Starbucks creates, the elements of this package were ...
john mongillo80
Email: That's Not Selling, That's Typing  - 
John Mongillo
August 31
Don't let your fingers do the walking. Pick up the phone.
lori richardson_80
Get Inspired to Grow Business and Connect to Others  - 
Lori Richardson
August 31
Get inspired, collaborate, and grow business. There is NOTHING like a jolt of inspiration ...
mcarbajo_80
Six Major Types of Business Credit Applications  - 
Marco Carbajo
August 31
Every business owner should know these various applications in order to make an informed ...
sam thacker_80
Intuit Makes Mobile Credit Card Acceptance Easier  - 
Sam Thacker
August 31
In all the years I have followed IntuitTM, I have never seen a clunker ...
susan wilson solovic_80
What's in a Name? Everything!  - 
Susan Wilson Solovic
August 31
Part of your business brand is your company name. The right company name can ...
frank ross_80
A More Pleasant Approach to Selling  - 
Frank Ross
August 31
Selling can be a natural process when you start to consider the fact that ...
mike kraus_80
How Do You Know Where You're Going If You Don't Have A Map (or GPS)?  - 
Mike Kraus
August 31
A small agency needs more than a business development strategy in order to achieve ...
glenn ross_80
The Most Important Component In a Relationship  - 
Glenn Ross
August 31
You will eliminate problems if you invest time in becoming a more effective communicator.
eric groves_80
Making the Most of Group Discount Offers  - 
Eric Groves
August 31
A colleague recently relayed the following story regarding one of those group discount offers, ...
gary brooks_80
Do You Have a Business Continuity Exit Plan?  - 
Gary T. Brooks
August 30
You and your employees need to know how to keep the business running if ...
curt keller_80
Email Reports Series Part 3: Click-Throughs  - 
Curt Keller
August 30
How do you fine-tune your email campaigns? Boosting your click-throughs. Here's how to read ...
maura schreier-fleming_80
Are You Perfect At Work?  - 
Maura Schreier-Fleming
August 30
You may have heard about Miss Philippines and her answer to the judge's question ...
jonathan farrington_80
What Does Your Calling Card Say About You?  - 
Jonathan Farrington
August 29
Although there are no hard facts on the subject, it is estimated that 90% ...